Size 4 Is The New Plus Size – For Models, That Is

(While I’m out braving the relatives I’d like to share with you a post (from my early days – Oct. 15, 2009 to be exact) that’s worth repeating. Let your wallet be your guide, refusing to celebrate images of emaciated women. Purchase Dove products and from any other organization that celebrates real women. If you know of worthy organizations please feel free to share them with us! We need to stick together on this one! For us. For our daughters. For our daughter’s daughters. Thank you, all! You’re the best readers ever!)

Yikes! Size 4 is the new plus size for models. Seriously. Read about it here. I certainly don’t want this to become a theme on my blog but we’re hit with yet another round from the media. Only this time, it looks like they’re trying to be on our side. Filippa Hamilton, a longtime model for Ralph Lauren was apparently fired because she could no longer fit into the size 0-2 sample sizes. She’s 5’10”, 120 lbs. and she wears a size 4. Size four – for those of you that feel inadequate with numbers. F-O-U-R.

Filippa Hamilton is gorgeous. She’s young, beautiful…but fat? You decide.


Other countries are now putting a ban on underweight models. America, and Ralph Lauren apparently, need to follow suit.

But what can we do about it? The msnbc article suggests that it’s in OUR hands. And they’re right. We need to STOP drooling over fashion magazines that portray unrealistic women. Reconsider buying products that celebrate emaciated women in their print ads. Write to your favorite magazines and demand realistic representation of women. Kate White, editor in chief at Cosmopolitan magazine, said it best: “Women have to complain and then back it up with their actions — with their pocketbooks.”


Filed under Be-Causes

16 responses to “Size 4 Is The New Plus Size – For Models, That Is

  1. So ridiculous. I’m a size 8 or 10 and I would be a major plus-size and I’m not fat at all!! It’s so crazy. I absolutely love Dove and always buy their products…and there was one magazine that did a spread with a model with, gasp, a little bit of a tummy roll and I loved that. I don’t remember what mag is was (I avoid them like the plague) but I saw it on the Today Show. I definitely don’t support any of this nonsense!!!

  2. Um… yeah that IS fat… and I’m morbidly obese. I might as well not fight it and just wear togas and muu-muus from now on. I don’t own scales and hardly look in the mirror anymore. My only fashion concession is a hairbrush. I should be ashamed… ashamed I tell you!!
    Oh, who am I kidding… I so don’t care about anything fashion wise and haven’t been supporting them with my (empty) pocketbook in years. Go me.

  3. I remember this post! And it still riles me up!

  4. unabridgedgirl

    I stopped buying fashion magazines a long time ago. Every time I looked at one, I started to feel bad about my body, even though I am not overweight. The media is great at telling us we are not good enough.

  5. When size 4 is a plus size, the majority of us are in serious trouble. I lashed out at Ralph a while back with my take on his emaciated waif…Ralph Lauren doesn’t get it I hate “fashion magazines” and sometimes think the models that are put on Fitness and Health magazines are unrealistic as well (although they are waaayyyy better than the others.)

  6. It drives me and breaks my heart.

    Our fore-mothers fought so hard for women to have equal rights… for this??? Women should not be judged on whether or not they’re a Barbie doll.

  7. Oops–drives me NUTS and breaks my heart.

  8. barrymanana

    But that’s silly – will next season’s clothes be modeled by nanobots wearing wigs?

  9. I thnik the fashion industry has gone way too far. When my daughter and I went to NY several years ago she was right at 6 ft and about 120 lbs and Ford Agency told her she needed to lose 5 lbs…. in her hips…. WTH??? She was smart enough to realize that was not a good industry and not conducive to her self esteem.

  10. Oh em geee….I wish I were that “fat.” Maybe they mean “phat” you know? as in luscious???

  11. Beauty has absolutely nothing to do with a number.


  12. Great observations and the note to remain vigilance. I admit that I even get caught in the body image thing from time to time.

  13. secretlifeofjane

    I certainly struggle with body image issues. I am 5’5″ and weigh about 135 lbs (give or take a beer or two). I’ve always been self conscious. Last weekend, my husband and I went to Myrtle Beach, which means, gasp, I had to brave a swim suit. And for the first time in my life, it was OK. I was ok. I am ok 🙂 Dang the media for making us “normal” women feel inadequate.

  14. This just pains me! Four?! Wow.

  15. And I bet half of those 120 pounds are in her, um, chest. Fat?? No way. This makes me crazy.

  16. noskinnywomen

    This is a huge problem. I see women dealing with these issues daily. It’s horrible what our society and the industry is doing.

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